Speech writing and public speaking

Communication and marketing skills

1 DAY

Aimed at: Middle to senior managers, business leaders and politicians — local and national. You should have some experience of platform speaking or presenting in a business context. It is especially helpful to those who speak at conferences.

Workshop contents: How a skilfully written speech can enhance the message and image of the speaker, their brand and their organisation. Includes:

• Writing for an audience — what do you want to say and what are they expecting to hear

• Identifying the true message

• Blank page to first draft

• The difference between written and spoken text

• How delivery affects the impact of a speech

• Gestures and movement to enhance your words

• Structuring your message, reinforcing the main points

• Using technology effectively to enhance your speech

• Pitch, pace and pauses

• Closing — anticipating Q & As

Not for: Those whose speeches are always winners

Can be arranged as a one-to-one coaching session

Fee: £420+VAT

THEY SAY: "Very valuable course. It has given me plenty of practical techniques to take away. The tutor had loads of experience."