Secrets of Intuitive Design-How To Design a Conceptual Model

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Description

Why are some websites and software easy to use and others are not? Why do users like some software products and reject others? In this course Dr. Susan Weinschenk (Author of 100 Things Every Designer Needs To Know About People) shares what she considers the secrets of intuitive and usable design. You will learn:

 -- How to create a conceptual model

 -- How to connect a conceptual model to the users' mental models

 -- How to decide on major user objects and their "views"

 -- How to make critical conceptual model decisions before you wireframe or prototype a single screen in order to make sure that the conceptual model of what you design fits the users' mental models.

 -- How to use the data y…

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Why are some websites and software easy to use and others are not? Why do users like some software products and reject others? In this course Dr. Susan Weinschenk (Author of 100 Things Every Designer Needs To Know About People) shares what she considers the secrets of intuitive and usable design. You will learn:

 -- How to create a conceptual model

 -- How to connect a conceptual model to the users' mental models

 -- How to decide on major user objects and their "views"

 -- How to make critical conceptual model decisions before you wireframe or prototype a single screen in order to make sure that the conceptual model of what you design fits the users' mental models.

 -- How to use the data you have from user research to create a conceptual model that fits the users

 -- What are the critical components of navigation and action bar design

 -- How to use card sorting techniques to organize information in a way that makes sense to your audience

And more on conceptual design.

The instructor is Susan Weinschenk. Susan has a Ph.D. in Psychology, and 30 years of experience applying psychology to the design of software, websites, apps, and technology products. She's the author of How to Get People to Do Stuff, and 100 Things Every Designer Needs to Know About People.

Category: Design
  • Over 25 lectures and 1.5 hours of content!
  • How to create a conceptual model
  • How to connect a conceptual model to the users' mental models
  • How to decide on major user objects
  • How to describe the attributes, actions, and views of major user objects
  • How to create a navigation model diagram

User Experience Designers, Web Designers, Business Analysts, Usability Professionals

Some experience in the design of technology, such as websites, software, apps, web apps, mobile apps is assumed.

Susan Weinschenk has a Ph.D. in Psychology  and over 30 years of experience as a behavioral psychologist. She applies research in psychology to predict, understand, and explain what motivates people and how they behave. Her work includes training, presenting, and consulting in communications, customer experience, user experience, and usability. She is a consultant and keynote speaker for Fortune 1000 companies, start-ups, non-profit agencies, educational institutions, and conferences. Her clients include Walmart, Disney, The Mayo Clinic, Charles Schwab, and Best Buy. 

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.