Strategic Planning

• Chairmen
• Managing Directors
• Chief Executive Officers
• Directors
• Company Secretaries
• Presidential advisors
• Ministerial advisers
• Board advisers
• Chief Financial Officers
• Board Members
• Heads of Department
• Directors of Human Resources
• Directors of Business Development
• Strategic Advisors

Course objectives

• To create strategies which enable an organisation to achieve its vision, goals and objectives
• To develop supporting systems and structures to underpin and ensure the success of all strategies
• To have relevant measures of progress to enable action to be taken to overcome any challenges to the implementation of the strategies
• To know how to generate commitment from all stakeholders to increase strength of support for the successful implementation of the strategic plan
• To identify and use the key approaches and methods of communication to ensure transparency and openness

Course content

Formulating Strategy to Achieve Vision

• Agree vision, mission, culture and values of organisation
• Analyse where organisation is now
• Decide where the organisation wants to be, and by when
• Selecting best strategic options to get there

Structures, Processes and Procedures

• Budget creation, monitoring and control
• Costing techniques and margin management
• Resource allocation and balancing priorities
• Creating systems to monitor effectiveness of implementation

Measurement and Reporting

• Setting long-term goals and manageable short-term targets
• Building contingencies into the strategy
• Measuring at clearly-defined milestones
• Reporting and incorporating feed-back

Stakeholder Identification

• Identify who affects or is affected by proposed strategy (stakeholders)
• Encourage stakeholder ownership through involvement in strategy creation
• Clarify benefits and implications for each group of stakeholders
• Turn resistance into support

Systematic Strategic Communication

• Two-way communication for stakeholders to inform and be informed
• Clear, concise and relevant messages from the best messenger
• Identify and use a variety of methods and channels
• Gain commitment through frequency of communication