Social media marketing

Social media marketing

PMA Centre for Media
Logo PMA Centre for Media

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Description

Communication and marketing skills

1 DAY

Bring your online marketing skills in-house now.

Aimed at: Business owners, managers and PR agencies who want to make the most of social networking sites, Google and other search engines to bring in new business.

Workshop contents: This course will give you new interactive marketing tools for today's online world. Includes:

• An examination of you and your competitors

• Assessing your customers and what they want from you

• How accurately does your online offering fulfil your customers' needs?

• Social network sites — which to use, when and how

• Other things you can do to boost sales: from email-shots and search engine marketing to viral mark…

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Frequently asked questions

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Communication and marketing skills

1 DAY

Bring your online marketing skills in-house now.

Aimed at: Business owners, managers and PR agencies who want to make the most of social networking sites, Google and other search engines to bring in new business.

Workshop contents: This course will give you new interactive marketing tools for today's online world. Includes:

• An examination of you and your competitors

• Assessing your customers and what they want from you

• How accurately does your online offering fulfil your customers' needs?

• Social network sites — which to use, when and how

• Other things you can do to boost sales: from email-shots and search engine marketing to viral marketing and sponsored links

• Learning from successful online campaigns

• How to measure success, including web analytics (see page 42 for an in-depth workshop)

• How online marketing brings you closer to customers —the benefits and ha•ards

• Writing your online marketing campaign

Not for: Those who think social media is a passing fad

Fee: £380+VAT

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.