Mobile Marketing: Advanced

Level

Mobile Marketing: Advanced

The IDM
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Description

Looking to optimise your mobile strategy, put more effective tracking strategies in place and deliver a better ROI? Our advanced mobile marketing course will give you the latest industry insights and case studies to help you create even more successful mobile marketing campaigns.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Grasp the major growth trends in mobile including payments, commerce, navigation, vouchers and multi-screen
  • Define the role mobile plays throughout the purchase cycle
  • Select and optimise the best delivery platforms for your content and your target audience
  • Focus on what will push the needle for your brand
  • Develop, manage and optimise mobile strat…

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Didn't find what you were looking for? See also: Mobile Marketing, M&A (Mergers & Acquisitions), Joint Venture, E-Marketing, and IT Management & Strategy.

Looking to optimise your mobile strategy, put more effective tracking strategies in place and deliver a better ROI? Our advanced mobile marketing course will give you the latest industry insights and case studies to help you create even more successful mobile marketing campaigns.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Grasp the major growth trends in mobile including payments, commerce, navigation, vouchers and multi-screen
  • Define the role mobile plays throughout the purchase cycle
  • Select and optimise the best delivery platforms for your content and your target audience
  • Focus on what will push the needle for your brand
  • Develop, manage and optimise mobile strategy to deliver your marketing objectives

Benefits to your employer:

For brands which have moved from trial to adoption stage of mobile marketing, this course provides participants with practical advice about how to deliver superior returns from their investment in mobile, in terms of consumer responses, brand interactions and transactions from the mobile channel.

Upon completion of this course, you will be able to develop a mobile strategy appropriate to your brand and your mobile consumers, and understand how to integrate mobile into your other marketing activity.

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.