The Chartered Institute of Marketing: 39 products
Developing your marketing
As the world's largest organisation for professional marketers, we are ideally placed to help you develop and achieve your goals. From one-day workshops to intensive programmes, our training courses are designed to develop your skills, improve your performance and enhance your career prospects.
Our courses are updated regularly with current best practice so that you hav…
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Implementing a CRM Communications Programme
CRM or Customer Relationship Management is having a huge impact on marketing. It can help you to segment your customers and deliver customi…
£1,187.502 days
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Marketing Metrics: Measuring Marketing Performance
Given the importance of ‘the numbers’ for all organisations, both commercial and not-for-profit, there’s never been a greater need for acco…
£1,187.502 days
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Taking Insights to the Strategic Level
What does 'the next level' of insights look like for your organisation? Take inventory and be the change agent that takes insights to the s…
£1,512.502 days
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New Product, Service and Business Model Innovation
We only have to look around us to see the power and impact innovation can have on our daily lives and organisational success, be it the lat…
£1,645.833 days
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Copywriting Masterclass
We’re experiencing a holistic evolution in communication, the like of which has never been seen before. Everyone wants brand messages to be…
£1,512.502 days
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Developing Compelling Customer Value Propositions
This course is specifically designed to ensure that you turn your offerings into compelling ‘value propositions’ and grow demand for your p…
£1,370.832 days
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Strategic Product Management
Product leadership managers have to build skills, support others and get senior management buy in. This course provides the tools to help y…
£1,645.833 days
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Data Driven Customer Insight
Data is talking to us constantly. But do we really understand what it is saying? If only we had the tools and the understanding to get the …
£1,645.833 days
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Manager’s Guide to Marketing (Marketing for Non Marketing Managers)
This course is designed to introduce delegates to the purpose, importance and potential role of marketing in their organisation. It will ex…
£1,645.833 days
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Presentation Masterclass
This programme will develop powerful presenters who feel confident in their own performance. People who can build and maintain rapport with…
£1,512.502 days
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Digital Marketing Masterclass
This course will help those with a good knowledge of digital marketing take their skills and knowledge to the next level. Focusing on advan…
£1,512.502 days
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Marketing Bootcamp
This intensive five day programme offers an exciting and innovative way to acquire the core skills you need as a marketer. It combines five…
£1,916.675 days
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Product Management - Business to Consumer
End to end management of products and ranges requires an all-rounder to build ownership of the product, leading to seamless integration of …
£1,645.833 days
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Developing Effective Alliances and Partnerships
Strategic alliances can quickly establish formidable business groupings that are flexible and responsive and where the interests of the ind…
£1,512.502 days
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Research-Based Market Insight
Drawing insight from market information requires a deep understanding of customers' attitudes and consumer behaviour. This course focuses o…
£1,187.502 days