BA (Honours) Tourism & Business Management University of Gloucestershire

This course replaces the two part programme leading to the BA( Hons) Strategic Tourism Management 'Top Up' degree. Students already studying or enrolled for it will transfer as appropriate to the new programme.

Our joint Honours degree in tourism and business management will provide you with the cutting edge skills and knowledge needed to advance your career in the rapidly growing international tourism industry.

While covering the essentials of tourism studies the programme also covers core elements of business practice such as marketing, human resource management, finance, business development and consumer behaviour.

The full programme will include English support studies and give students a unique learning experience in the UK. Therefore students at Williams College will undertake the same programme as delivered at the University of Gloucestershire campus achieving an award with 360 CAT points. Career Paths

- Travel Agent
- Tour Operator
- Tourism Planning Manager
- Tourism Consultant
- Postgraduate study (eg. MA/MBA)

Course Modules *

- Applied Resource Management
- Understanding Consumers in Society
- Business Contexts
- Introduction to Tourism
- Management Contexts
- Introduction to International Destination Management
- Managing Business Operations
- Tourism Impacts
- Marketing for Decision Makers
- Managing International Business
- Travel and Transport
- Managing Across Cultures
- Managing Destinations in a Globalised Economy
- Building and Sustaining Strategy
- Communications and Marketing
- Contemporary Issues in Tourism Management
- Managing Operations Globally
- Sustainability and Ethics in Tourism Management
- Investigative Study
- Strategic Development of International Tourism Destinations